Moji Masala

1. Home Page: which statement most closely summarizes your opinion?

The marketing message is clear: I buy one packet of spices and make one specific dish using your recipes.

I understand that you are selling spices but i'm not sure exactly what I can do with them or how much food I can make with them.

I'm not sure if you are selling just the spices or an Indian meal kit.

It's unclear what you are selling.

2. Shop Page: which statement most closely summarizes your opinion?

It's visually clear and easy to navigate. I understand what each spice packet is used for.

The page is clear and easy to navigate. But even after I click on the prodcut and read the description I have a hard time understanding what some of the spice packets are used for.

The page is a little dull and I was not very excited to explore further.

3. Cook Page: which statement most closely summarizes your opinion?

The page is visually appealing and the recipes are easy to read and understand.

I don't love the page visually but the recipes are easy to read and understand.

It's not easy to follow the recipes.

I'd prefer to use an instructional video.

4. About Page: which statement most closely summarizes your opinion?

Your story is clear but the section is too long.

Your personal story and your product story are both clear.

I didn't quite follow your story and the section is too long.

5. Overall Site Experience: which statement most closely summarizes your opinion?

The site is clear and easy to use. I was engaged and wanted to shop.

The site is clear and easy to use. But its a bit boring and I did not feel compelled to shop.

The site is a bit confusing and it was not interesting enough for me to actually buy something.

6. Communciation: how do your prefer to engage with us?

Email.

Social Media

Email and social media.

7. What type of device are you using to review this site?

i-phone

Other smart phone

Laptop/tablet

Desktop

8. What is your age range?

Moji Masala

Authentic Indian Cooking Made Easy

Moji Masala

info@mojimasala.com

New York, NY